LEGO
Ranked #1,568 of 22,010 companies sending people to pay, with 63.7K checkout visits from April to September 2026.
Where its buyers pay
- PayPal63.7K100% of its checkout traffic · #919 among everyone sending to PayPal
Trend, April to September
Peak in June at 23.7K visits.
What lego.com does
Official LEGO Group store selling toy building sets, merchandise and exclusive products online.
Summarised from the company’s public website. It may be out of date.
lego.com sent 63.7K visits to checkout pages over six months, about 10.6K a month, which puts it at #1,568 of 22,010 senders we traced.
100% of that went through PayPal. It uses a single checkout, so its buyers all pay through PayPal.
Similarweb files it under Games. It isn’t one of the AI products we classified by hand, so it doesn’t count toward the AI total.
Visits are modelled third-party estimates, not revenue. Read what this can’t tell you before you act on a single number.
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