cashflowing
Company · checkout referrals

mailchi.mp

Ranked #2,196 of 9,542 companies sending people to pay, with 24.7K checkout visits from April to September 2026.

Email#8,195 in the world (Similarweb)
#email#multi-checkout
Revenue estimator

What could mailchi.mp be making?

Checkout visits a month5.6K
×0.25×3

Our data says about 5.6K a month (latest month). Slide to test other scenarios.

Visits that end in a payment30%

Benchmarks: about 30% of people who start a checkout finish it in e-commerce, 40–60% in SaaS. One buyer can create several visits, so we start a little lower.

Average order$20

Look at their pricing page: the cheapest paid plan is a safe start.

Revenue per month
$33.6K
from new purchases at this pace
Range: $22.4K – $56K (cautious → strong conversion)
Per year
$403K
Purchases a month
1.7K

An illustration from your assumptions, not a forecast. Checkout visits are modelled third-party estimates; renewals usually charge automatically and don’t pass through a checkout page, which this model accounts for through retention.

#2,196
of 9,542 by checkout visits
24.7K
visits to checkout pages, six months
4.1K
visits a month, on average
2
checkouts used
Most through Stripe Payment Links

Where its buyers pay

  • Stripe Payment Links
    15.4K
    62% of its checkout traffic · #151 among everyone sending to Stripe Payment Links
  • Square
    9.3K
    38% of its checkout traffic · #107 among everyone sending to Square

Trend, April to September

0
Apr
8.1K
May
10.5K
Jun
0
Jul
466
Aug
5.6K
Sep

Peak in June at 10.5K visits.

mailchi.mp sent 24.7K visits to checkout pages over six months, about 4.1K a month, which puts it at #2,196 of 9,542 senders we traced.

62% of that went through Stripe Payment Links. It uses 2 checkouts, so its buyers are spread across more than one provider.

Similarweb files it under Email. It isn’t one of the AI products we classified by hand, so it doesn’t count toward the AI total.

Visits are modelled third-party estimates, not revenue. Read what this can’t tell you before you act on a single number.

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