Kapwing
Ranked #1,337 of 9,542 companies sending people to pay, with 77.2K checkout visits from April to September 2026.
What could kapwing.com be making?
Our data says about 9.1K a month (latest month). Slide to test other scenarios.
Benchmarks: about 30% of people who start a checkout finish it in e-commerce, 40–60% in SaaS. One buyer can create several visits, so we start a little lower.
Look at their pricing page: the cheapest paid plan is a safe start.
15% cancel every month. Consumer AI apps often lose 10–20% a month.
- ARR at that point
- $3.8M
- New subscribers a month
- 2.7K
- Ceiling MRR, where churn cancels growth
- $366K
An illustration from your assumptions, not a forecast. Checkout visits are modelled third-party estimates; renewals usually charge automatically and don’t pass through a checkout page, which this model accounts for through retention.
Where its buyers pay
- Stripe Checkout77.2K100% of its checkout traffic · #391 among everyone sending to Stripe Checkout
Trend, April to September
April to September: -32%. Peak in May at 15.9K visits.
What kapwing.com does
AI video maker that creates multi-layer video projects from a text prompt for marketers and creative teams.
Summarised from the company’s public website. It may be out of date.
kapwing.com sent 77.2K visits to checkout pages over six months, about 12.9K a month, which puts it at #1,337 of 9,542 senders we traced.
100% of that went through Stripe Checkout. It uses a single checkout, so its buyers all pay through Stripe Checkout.
We classified kapwing.com as Video & image generation, one of the AI niches in the report. See how the niches compare.
Visits are modelled third-party estimates, not revenue. Read what this can’t tell you before you act on a single number.
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The top 500 senders for each of 15 checkouts, plus all 9,542 companies ranked. Filter by niche and compare.