Etsy
Ranked #4 of 9,542 companies sending people to pay, with 31.2M checkout visits from April to September 2026.
Where its buyers pay
- PayPal31.2M100% of its checkout traffic · #4 among everyone sending to PayPal
- Gumroad21.3K0% of its checkout traffic · #75 among everyone sending to Gumroad
Trend, April to September
April to September: +10%. Peak in July at 5.7M visits.
What etsy.com does
Marketplace for handmade, vintage and craft goods, sold directly by independent makers.
Summarised from the company’s public website. It may be out of date.
etsy.com sent 31.2M visits to checkout pages over six months, about 5.2M a month, which puts it at #4 of 9,542 senders we traced.
100% of that went through PayPal. It uses 2 checkouts, so its buyers are spread across more than one provider.
Similarweb files it under Marketplace. It isn’t one of the AI products we classified by hand, so it doesn’t count toward the AI total.
Visits are modelled third-party estimates, not revenue. Read what this can’t tell you before you act on a single number.
Every company, in one CSV.
The top 500 senders for each of 15 checkouts, plus all 9,542 companies ranked. Filter by niche and compare.