cashflowing
Company · checkout referrals

affirm.com

Ranked #460 of 9,542 companies sending people to pay, with 323K checkout visits from April to September 2026.

Finance#1,441 in the world (Similarweb)
#fintech#buy-now-pay-later#lending#payments#finance
#460
of 9,542 by checkout visits
323K
visits to checkout pages, six months
53.8K
visits a month, on average
3
checkouts used
Most through PayPal

Where its buyers pay

  • PayPal
    290K
    90% of its checkout traffic · #383 among everyone sending to PayPal
  • Stripe Checkout
    31.3K
    10% of its checkout traffic · #802 among everyone sending to Stripe Checkout
  • Stripe Payment Links
    2.1K
    1% of its checkout traffic · #814 among everyone sending to Stripe Payment Links

Trend, April to September

41.9K
Apr
66.3K
May
59.7K
Jun
49.9K
Jul
56.5K
Aug
48.7K
Sep

April to September: +16%. Peak in May at 66.3K visits.

What affirm.com does

US buy-now-pay-later company offering instalment loans and financing at online checkout.

Summarised from the company’s public website. It may be out of date.

affirm.com sent 323K visits to checkout pages over six months, about 53.8K a month, which puts it at #460 of 9,542 senders we traced.

90% of that went through PayPal. It uses 3 checkouts, so its buyers are spread across more than one provider.

Similarweb files it under Finance. It isn’t one of the AI products we classified by hand, so it doesn’t count toward the AI total.

Visits are modelled third-party estimates, not revenue. Read what this can’t tell you before you act on a single number.

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